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Jingdong book

APP创客：从创意到生意

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Jingdong book

APP创客：从创意到生意

Name: APP创客：从创意到生意
Brand: Jingdong book
SKU: 3112010051
Price: 42.78 USD
Availability: OutOfStock

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Editer Recommend

用三个月时间将无线用户从0做到1000万，不可能实现吗？
楚楚街CEO吕晋杰告诉你，一切皆有可能。
在一片红海的APP市场中，找到一个用户过亿的蓝海，是痴人说梦吗？
墨迹天气CEO金梨告诉你，只要选对方向，单点突破很容易。
通过一款应用将天南海北的千万学子聚集在一个社区，能办到吗？
超级课程表CEO余佳文告诉你，这件事儿没那么难。
……

创客身上的能量有多大？
一款APP就能撬动一个10亿元甚至100亿元级别的市场！
在这个创新至上的年代，
看APP创客们的精彩故事，
创造你自己的商业传奇！

Content Description

“大众创业，万众创新”是这个时代的超强音。创客通过创新的产品和服务改变世界，推动社会和经济发展，他们已经成为新时代知识阶层的“明星”。其中，APP创客就是创客群体中有活力的一个群体。
《APP创客：从创意到生意》在时尚购物、视听资讯、大众社交、娱乐消遣、交通旅游、学习教育、医疗健康、投资理财、生活服务共九大细分领域选取了45个拥有大量用户的APP进行深入剖析，能让读者对相关领域的市场格局、APP产品开发及运营思路有一个全面的认识。这些商业案例中的经验可以帮助APP创业者开发出更好的产品，其中的教训和反思可以让他们避开各种创业陷阱。
《APP创客：从创意到生意》适合广大APP创业者、投资人、咨询从业者、行业分析师、媒体人士阅读，也可以作为互联网创业者的参考读物。

Author Description

沈超，互联网观察者和参与者，现供职于《中国经营报》社，乐帮传媒联合创始人，创建乐帮网、掘帮网等多家网站。历任多家网站产品经理、三言智创运营总监等。多年来始终热衷于互联网经济和互联网思维的研究与实践，曾担任多家企业和知名人士的网络营销顾问，为企业和个人提供网络营销领域的策划、咨询和培训服务，实战经验丰富，并持续开展相关研究，曾发表多篇专业文章，对第三方支付、P2P网贷、大数据金融、众筹、信息化金融机构、互联网金融门户等互联网金融模式有自己独到见解。

Catalogue

第1章 APP创客：告别朝九晚五，开启你的野心时代 \ 1
大众创业：创客是一种时代精神 \ 2
APP：为创客提供实现梦想的舞台 \ 3
找准一个点，快速进入 \ 6
张开你的视角，做全世界的生意 \ 8
第2章时尚购物类APP：巨头扎堆下的创意大比拼 \ 11
蜜淘：买遍全球，占领行业最后一片蓝海 \ 12
楚楚街：手机上的特卖街 \ 17
明星衣橱：明星背书，掀起“星搭”风潮 \ 22
河狸家：解放手艺人，领跑美业O2O \ 26
微店：每位微信用户都可以有自己的店 \ 31
第3章视听资讯类APP：感官刺激，APP上的浮华盛宴 \ 37
唱吧：手机上的KTV \ 38
美拍：颠覆性的短视频新玩法 \ 43
牛班：开启明星音乐教学模式 \ 48
今日头条：基于数据推荐产品的探路先锋 \ 53
ZAKER：深度个性化定制移动阅读平台 \ 56
第4章大众社交类APP：全民发声，满足用户的社交需求 \ 59
微信，是一种生活方式 \ 60
无秘：无秘密时代的匿名社交 \ 65
陌陌：让陌生人之间产生联系 \ 70
涂手：脑洞大开的涂鸦社交 \ 75
知乎：与世界分享知识、经验和见解 \ 79
第5章娱乐消遣类APP：娱乐，打开新的创造空间 \ 85
糗事百科：脑洞大开，发掘糗事中的商机 \ 86
美图秀秀：一键美颜，打响“脸部战争” \ 90
脸萌：卡通漫画DIY，抢占市场空白 \ 94
毒药：独创的“豆瓣+微博”模式 \ 98
快看漫画：对不起，我只要1%的生活 \ 101
第6章交通旅游类APP：唯美景与创意不可辜负 \ 105
滴滴和快的：引领出租车行业变革风潮 \ 106
嘀嗒拼车：创新一对一的社交拼车 \ 110
面包旅行：做旅行与社交有机结合的先行者 \ 113
停简单：背靠大数据，重塑停车市场 \ 117
车蚂蚁：汽车后服务C2B的践行者 \ 121
第7章学习教育类APP：传统教育的互联网破冰之旅 \ 127
有道词典：在线教育领域的黑马 \ 128
超级课程表：蹭课蹭出移动学习风 \ 132
猿题库：一场关于习题的革命 \ 135
51offer：全程开挂，留学征程“so easy” \ 139
作业帮：开启个性化学习时代 \ 142
第8章医疗健康类APP：移动医疗也有春天 \ 147
春雨医生：启动医疗服务型电商新模式 \ 148
大姨吗：女性经期APP创业样本 \ 154
怀孕管家：360°呵护，护航全孕期 \ 159
乐动力：移动互联网下的运动健身市场 \ 162
好豆菜谱：APP也能以美食会友 \ 165
第9章投资理财类APP：打破穹顶，拨开“互联网+金融”的
迷雾 \ 169
钱景私人理财：开启智能APP理财新模式 \ 170
牛股王：复制牛人操作的炒股APP \ 174
随手记：中国记账APP品类的开创者 \ 177
卡牛：银行卡管理“钱包化” \ 182
挖财：积极推进全民理财 \ 186
第10章生活服务类APP：解决刚需，找到创意蓝海 \ 191
墨迹天气：占住天气和环境领域的“坑儿” \ 192
WiFi万能钥匙：找准痛点，开发移动端配套服务 \ 197
阿姨帮：省钱又省心的家庭上门服务 \ 200
遥控精灵：将所有遥控器装入手机的伟大尝试 \ 204
我查查：开拓公平消费的美好时代 \ 208

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